It was another fine day and some of us
had gathered for a session on Google Adwords at our college, Aurora’s Business
School. Our mentor Mr.Gunaranjan had arranged for the session and we were
waiting for this gentleman from Google to arrive. As the session began, we
began to discuss on how marketing has evolved, right from A to Z…..but we stopped
at ‘V’-V for Viral Marketing and then slowly drifted to our main topic for the
day. Now, almost 100 words into the article, you must be wondering – how does
this relate to the title that I have given ? And there is also a possibility
that u must have looked up at the title once again :D .
Sometime in between the session, sometime when
we were introducing ourselves to the guest lecturer, we also had to tell him
what we wanted to be when we were 8 years old. So, everybody in the room
recollected, rephrased and explained what they wanted to be, right from an air
force officer to an adventurer like Bear Grylls ( he is also a survival expert
and that is how we know him ). Then this guest lecturer ( I am sorry I don’t remember
his name – lets call him Mr.A for the time being) told us something that he had
experienced in the train, around 8 hours back on his way to Hyderabad.
He met this little kid who was 8 years
old and he was busy playing some game in his dad’s mobile phone. Mr.A had
already interacted with this kid during the journey and they became friends. Casually,
Mr.A asked him , “ What do you want to be when you grow up “ . The answer was
something unexpected especially from an 8 year old kid. He said that he wanted to be an “Application
developer for mobile phones” . Something that is way too different from the
typical – engineer , doctor, astronaut, pilot kind of careers that we wanted to
get into during our childhood. A total paradigm shift.
Yes, kids today are a lot more bolder and are taking decisions which
is clearly evident from the talent shows that are being broadcast on TV. Ready to take on the world. You must be
wondering now, why does this end with out a proper tail ..what is new in it? Well
it doesn’t . It was something I wanted to write and you read it J .
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